Strategic Communication on Preventing and Countering Violent Extremism: A practical model of its institutional implementation in Albania

Supported by:US Embassy in Tirana

Project:Support the Coordination Center for Countering Violent Extremism to deliver strategic communications on P/CVE through capacity building and research

This report aims to provide a detailed overview of all phases of implementation of the project “Support the Coordination Center for Countering Violent Extremism to delivering strategic communications on P/CVE through capacity building and research”.

The importance of this report lies in two main reasons. Until the start of this project, strategic communication was a neglected priority of the Strategy for Countering Violent Extremism Strategy in Albania (the Strategy), despite the proven value of this priority in preventing and countering violent extremism.

On the other hand, given that this is the first project implemented in Albania with the aim of implementing strategic communication, this report serves as a milestone which will give other practitioners of strategic communication against violent extremism an example of practical implementation of this communication and make it easier for them to take further
action in this field.